

Archive for November, 2007
How to Avoid Costly Mistakes When Selling Insurance
Author: Limar
There is more to being a successful Insurance Agent or Financial Representative than making the lion’s share of sales. As many top producers will tell you, residuals from investments and being able to cross-sell additional products to loyal clients year after year, is the way many make it to conference and enjoy long fruitful careers.
Having strong customer service skills is one of the most important attributes to achieving this success; especially with today’s fast-paced, impersonal, auto-respond mentality. Though there are countless ways to lose a client, here are five major mistakes to avoid that can destroy a relationship:
The Need to Be Right!
Especially in the Insurance arena, clients have many options and choices. Nothing will drive a client away quicker than arguing with them. When a potential client has it in their mind of what they want and how much they think they need, it is at this time you must listen. You can use all the resources you want to prove your disagreement on any specific option or choice, but ultimately the client who knows what they want will make the final decision, and will go with the agent who will make it happen for them. The best alternative in this kind of situation is to be insightful with each client and recommend solutions.
Product knowledge! Read the rest of this entry »
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